Mattel Introduces New Numerous Ken Dolls; Hopes To Reverse Sales Slump

Enlarge this imageMattel introduced Tuesday that it is introducing fifteen new diverse appears to the Ken doll.APhide captiontoggle captionAPMattel introduced Tuesday that it is introducing fifteen new varied appears to be like for that Ken doll.APBarbie’s one-time blue-eyed boyfriend is getting a makeover. Toymaker Mattel is offering its Ken doll many different new appears in hopes the makeovers will transfer the toys into your modern day period. Enlarge this imageThe “broad”-bodied Ken is a component of the new line of your dolls Mattel rolled out Tuesday. The current Ken dolls will likely have a variety of skin tones, entire body shapes and Gordon Hayward Jersey hair kinds.APhide captiontoggle captionAPThe “broad”-bodied Ken is a component of the new line in the dolls Mattel rolled out Tuesday. The up-to-date Ken dolls should have a variety of pores and skin tones, body shapes and hair designs.APOn Tuesday, the corporation rolled out fifteen new Ken dolls with three physique styles: https://www.celticsedge.com/Red-Auerbach-Jersey “slim, wide and unique.” They have got seven pores and skin tones, 9 hairstyles like cornrows and “man buns” and an a sortment of sartorial designs from organization everyday to athletic-chic. “We are redefining what a Barbie or Ken doll looks like to this generation,” Lisa McKnight, senior vice chairman and common supervisor, Barbie, stated in a pre s launch. McKnight suggests the new Ken, “allows women to even further personalize the part they want him to perform in Barbie’s earth.” The evolving Ken is just catching up with Barbie. Very last year Mattel launched a few new overall body types for Barbie: tall, curvy and petite moreover to new pores and skin tones and hairstyles. Mattel suggests this “Fashionistas” line of which the new Ken doll has become an element has found double digit growth globally since its roll-out. The company has long been planning to revive the Barbie organization following a slump. Revenue for that brand name fell 13 % to $123 million dollars within the to start with quarter this calendar year, from $141 million the year prior to, according to figures produced because of the toymaker. Introduced in 1959, https://www.celticsedge.com/Kemba-Walker-Jersey Barbie has acquired a bad popularity in a few circles for her unrealistic proportions and sexualized physical appearance. And still after practically 6 decades, she continues to be a staple in kid’s toy boxes. The Wall Road Journal stories that on common, young ones have one particular Ken doll for each 7 Barbies.Mattel said Tuesday it can be also rolling out twenty five new, various Barbie dolls.